WordPress is one of the most widely used Content Management Systems available on the market, powering 30% of the world’s websites. It’s no wonder that most developers and suppliers of business and eCommerce websites choose WordPress to power your business’s website. These developers will often also offer businesses monthly management of the website, and many businesses will decline this offer. Here’s why that’s a mistake, and why you absolutely need someone managing your WordPress website:
Performance, speed and bug fixes
Plugins (which provide functionality) and website themes (which provide look and feel) both need to be updated regularly. In the past 12 months, WordPress itself has released 28 updates (the most recently one addressing 23 bugs detected in the WordPress system). The plugins enabling your site’s functionality each require updates a few times a year. These cannot be ignored as this can result in your website being hacked, or breaking down. These updates also improve your site’s performance and speed. An expert can manage these for you.
Expertise to manage the environment effectively
The updates offered by WordPress are sometimes incompatible with your theme or some of your plugins. This needs to be taken into consideration when doing updates. An expert will know things like this, so that when updates happen, your website and data remain functional and intact.
Receive support when you need it
A page might suddenly look strange, or a link isn’t going where it’s supposed to. An expert can make sure you get the support you need, when you need it.
Avoid expensive downtime
Sometimes websites crash, and it isn’t always obvious why. An expert can help to mitigate this risk.
An expert will help to secure your website, blocking Ips and countries which should not be browsing your website (for example if you sell aiconditioners but only service Gauteng, you should not be getting high volumes of traffic from Russia or North Korea. This can be aided by a WordPress expert.
Still not sure if you need someone to manage your site monthly?
Ask yourself the following questions to understand the benefits of having an expert manage your WordPress website:
Who is checking your website for broken links, content errors and layout issues?
Websites are not static environments that stay precisely the same as when they were developed. The web changes all the time, and so does WordPress. In fact, they are releasing new updates all the time to fix bugs that crop up in the environment. This can and, often, will affect your website layout, content and links. Someone needs to do manual checks to make sure everything still looks good.
What would you do if your website crashed?
Most people would be able to revert their website to a previous version, in the event that it crashes. But this depends entirely on why it crashed in the first place. An expert managing your environment would be able to restore your website to a previous version.
What would you do if you got hacked?
Malicious characters are trying to get into your website a few times a day. More often than you’d think, these attempts are successful, and hackers are able to infiltrate your website for whatever they want. There are ways to avoid this, and there are things you can do if you get hacked. Someone with expertise in this area would make sure your website is recoverable, and as safe for users as possible.
Are you aware of the security status of your website?
If the answer to this is “no”, then you are operating an extremely vulnerable environment ripe for hackers to access, take over, or use for malicious purposes. Don’t make the mistake of thinking your business is too small to be hacked, or that hackers are not interested in your website. They are interested. They will hack it. And you might not be able to get it back if you don’t take the necessary precautions.
ALT Digital can help you manage your WordPress environment for a reasonable monthly fee.
WordPress Website Management Services
Reach out to ALT Digital to help you manage your website for a reasonable monthly retainer