Instagram Advertising Fundamentals
Instagram has steadily grown as a channel of choice for South African social networkers, and to keep up, brands have steadily begun to adopt Instagram as a social media marketing channel to reach new audiences.
With this short online course, you will learn how to advertise on Instagram, what the benefits of Instagram advertising are, and how to measure success and report it back to your stakeholders.
DURATION: 14 days
The Instagram Advertising course covers the following units
- Types of Instagram ads and their specs
- Instagram placements
- Two ways to advertise on Instagram
- Getting your account ready
- Native Instagram advertising
- Instagram advertising through Facebook
- Navigating Instagram Insights
- Reporting on Instagram ad results